Air Vehicle Gets a New Name: FlowAIR
The air vehicles now have model names that will be those seen stamped on the lightweight panels of the final production cars. MDI has announced the model names it will use on its market models. The overall car brand will be the FlowAIR. The existing protytypes will retain thier first names to now become the One FlowAIR, Mini FlowAIR, and City FlowAIR. The urban public transportation concept vehicles will be know as the Multi FlowAIR.
The renaming of the original CAT (Compressed Air Technology) brand was prompted by a request from Caterpillar, which uses CAT in certain products. After considerable thought, FlowAIR was chosen as a marriage of Flow (flow in English) and AIR in French and English. And it is playful twist on Flower (in English) which refers to the both the ecological concept of the MDI product and the MDI logo’s visual characteristics.
Find out more about the new branding at the newly relaunched MDI website: www.mdi.lu
Our Mission: To bring zero pollution motoring at any speed, for any distance, to the largest number of motorists possible and, in doing so, significantly improve the quality of the air we breathe.
